Atlantic Crossing Digital Consulting

caSaaS packaging and pricing

Client:  caSaaS Ltd.

Faced with an estimated 20,000 competitors world-wide, Atlantic Crossing created the strategy and execution for the packaging and pricing for the web content management solution caSaaS web CMS.

As in other packaging and pricing efforts, Atlantic Crossing's solution underscored simplicity and ease-of-understanding for the small and mid-sized business target market.

Tags:  channel marketing, communications, field marketing, legal, new market entry, pricing, product management, product marketing, sales
Application:  Web Content Management Systems
Current owner:  caSaaS Ltd.